Dadá is here to break the stereotypes of wine with a product and communication different from all others. And as a natural part of growth, it now comes to validate the quality credentials of the brand and its products. Faithful to DADÁ's style, "The Rouge Box" aims to unveil the secrets and mysteries of wine.
With an intriguing tone and the "nonsense" to which we are accustomed, the campaign shows us in its different commercials interesting information about the portfolio.