Instead of the brand itself claiming that Corona is the official beer of summer, we turned to someone else to make the claim instead. Someone with a jealous grudge: Winter.
"Winter recites an ode to Summer in Corona's delightful ads" - AdAge
This time around, it's all about break-ups, where people part ways with those things that are holding them back from enjoying summer's delights.
"The Corona spots are just what we need after those dreadful, cold months." - AdAge